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Anita
Erker
CMO
Utrust
Anita Erker is an experienced blockchain marketing executive with an innovative approach to creating and engaging modern digital communities & growing projects in the web3 environment. Specialized in crafting nimble marketing strategies, Anita leads all processes necessary to successfully navigate the phases of the shifting blockchain market and sustain the product-market fit. Anita’s previous experiences include leading communications for blockchain protocols, start-ups, NGOs, government institutions and international organizations.
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15 March 2023 09:30 - 10:15
Panel discussion: Building brand trust in a new era of data privacy
As consumers are becoming increasing concerned about privacy, the positive impact of brand is more important than ever. How can you as a marketer ensure your brand remains trusted as well as identify the most impactful opportunities and threats. Join our panel of experts as they discuss how they've created brand trust, problems they've faced and what's helped them succeed in these changing times.

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