Drew has been working in marketing and data for almost 20 years, with some additional stops in B2B sales. His journey into marketing attribution started about 6 years ago when he saw his first demo of a marketing attribution platform, and the light bulbs went on. Since then, Drew has worked with 80+ companies to help guide them on their marketing attribution including managing marketing attribution platforms consistently for 5 years. He recently started Attributa as a unique attribution-first consulting company to help expand his reach and help even more companies along this journey.